ysl rebranding|yves saint laurent new name : 2024-10-08 When it was announced that new creative director of Yves Saint Laurent, Hedi Slimane, was going to change the name of the brand to Saint Laurent Paris, shockwaves rippled . The Navitimer ref. AB0121211B1X1 is powered by the Breitling in-house caliber B01. At 43 mm in diameter, it is a bit larger than the standard, 41-mm models. .
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ysl rebranding*******It came as quite a surprise recently when iconic fashion brand Yves Saint Laurent announced that it will change its name to “Saint Laurent Paris.” Why, I wondered, would . Saint Laurent’s renewed success can first be attributed to an elegant and clever rebranding strategy which saw its name change to .
When it was announced that new creative director of Yves Saint Laurent, Hedi Slimane, was going to change the name of the brand to Saint Laurent Paris, shockwaves rippled . Dass Hedi Slimane als neuer Kreativdirektor des Modehauses Yves Saint Laurent ein Rebranding geplant hat, ist bereits seit Mitte Juni bekannt. Die Ready-to-wear-Kollektion soll fortan unter . So what to make of the recent move at YSL? Was this a good business decision? A deft act of retro-branding calculated to reenergize the label while also connecting to its past? Or, as some have suggested, an . Co-founder of Barcelona-based studio Vasava, Bruno Sellés explains why the classic YSL identity is a design apart in fashion history.ysl rebranding HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in .
Last month, Hedi Slimane made the headlines when it was announced he would rename Yves Saint Laurent's ready-to-wear line to Saint Laurent Paris. Now, the first images of the rebranding have . As we approach Hedi Slimane's debut show for Saint Laurent, we spoke to some branding experts to try to better understand why everyone reacted so strongly to . The brand's new packaging takes its cues from Saint Laurent's famous smoking jacket, with the paper recreating the jacket's 'grain de poudre' wool texture. You must be brave to dare to tinker with . It came as quite a surprise recently when iconic fashion brand Yves Saint Laurent announced that it will change its name to “Saint Laurent Paris.” Why, I wondered, would one of the most. Saint Laurent’s renewed success can first be attributed to an elegant and clever rebranding strategy which saw its name change to Saint Laurent Paris, shortly after Slimane took over. The new .When it was announced that new creative director of Yves Saint Laurent, Hedi Slimane, was going to change the name of the brand to Saint Laurent Paris, shockwaves rippled through the fashion. Dass Hedi Slimane als neuer Kreativdirektor des Modehauses Yves Saint Laurent ein Rebranding geplant hat, ist bereits seit Mitte Juni bekannt. Die Ready-to-wear-Kollektion soll fortan unter der Marke Saint Laurent Paris laufen. So what to make of the recent move at YSL? Was this a good business decision? A deft act of retro-branding calculated to reenergize the label while also connecting to its past? Or, as some have suggested, an ill-advised act of ego from a designer aiming to make his mark? It's no secret that YSL needs a reboot. Co-founder of Barcelona-based studio Vasava, Bruno Sellés explains why the classic YSL identity is a design apart in fashion history.
HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year.
HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year.
yves saint laurent new name HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year.
Last month, Hedi Slimane made the headlines when it was announced he would rename Yves Saint Laurent's ready-to-wear line to Saint Laurent Paris. Now, the first images of the rebranding have emerged online. As we approach Hedi Slimane's debut show for Saint Laurent, we spoke to some branding experts to try to better understand why everyone reacted so strongly to his branding changes. The brand's new packaging takes its cues from Saint Laurent's famous smoking jacket, with the paper recreating the jacket's 'grain de poudre' wool texture. You must be brave to dare to tinker with an established brand's logo. To alter the actual name, not just the logo, requires steely courage.
It came as quite a surprise recently when iconic fashion brand Yves Saint Laurent announced that it will change its name to “Saint Laurent Paris.” Why, I wondered, would one of the most.
Saint Laurent’s renewed success can first be attributed to an elegant and clever rebranding strategy which saw its name change to Saint Laurent Paris, shortly after Slimane took over. The new .
ysl rebranding yves saint laurent new nameWhen it was announced that new creative director of Yves Saint Laurent, Hedi Slimane, was going to change the name of the brand to Saint Laurent Paris, shockwaves rippled through the fashion. Dass Hedi Slimane als neuer Kreativdirektor des Modehauses Yves Saint Laurent ein Rebranding geplant hat, ist bereits seit Mitte Juni bekannt. Die Ready-to-wear-Kollektion soll fortan unter der Marke Saint Laurent Paris laufen.
So what to make of the recent move at YSL? Was this a good business decision? A deft act of retro-branding calculated to reenergize the label while also connecting to its past? Or, as some have suggested, an ill-advised act of ego from a designer aiming to make his mark? It's no secret that YSL needs a reboot. Co-founder of Barcelona-based studio Vasava, Bruno Sellés explains why the classic YSL identity is a design apart in fashion history. HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year. Last month, Hedi Slimane made the headlines when it was announced he would rename Yves Saint Laurent's ready-to-wear line to Saint Laurent Paris. Now, the first images of the rebranding have emerged online.
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ysl rebranding|yves saint laurent new name
